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High Tech Customer Service and Support: Using Analytics to Build a Roadmap to Success
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Traditionally, measuring customer support operations has been straightforward. Shorter hold times were better; higher abandonment rates were worse. But:
Adding knowledge management and self-service to case management adds to the complexity
Multi-channel support efforts call for cross-product measurement
Best practices frameworks, such as KCS, require new metrics
There's no simple trick to using metrics to optimize today's increasingly complex customer service and support operations. Learn how Consona, with their customers, developed five measurement principles for their customers that lead to success.
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Consona Corporation, Consona Corporation:White Paper, High Tech Customer Service and Support: Using Analytics to Build a Roadmap to Success, Customer Service, service and support, customer
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