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Google Analytics Essential Training
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This course covers the out-of-the-box functionality, from account creation to reporting fundamentals, and explains how to glean insights from the vast array of data available.
The pitfalls of hit counting and turning data into information
Defining goals and conversions: Why do you have a web site?
How does Google Analytics work?
Using language identification to segment users
Using flow visualization to see common paths
Real-time data for time-sensitive analysis
Along with the free video training tutorials you will also receive monthly offers, tips, and insider information you won't hear elsewhere--including special discounts extended to newsletter subscribers.
After taking advantage of the free video training, you can access all of the video tutorials by becoming a member of the Online Training Library®. Membership plans start at $25 per month, and require no long-term commitment.
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Lynda.com Inc., Google Analytics Essential Training, analytics, Accounting
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