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This change in behavior creates new acquisition and engagement opportunities for marketers. This white paper explores best practices to build on-site engagement by integrating social tools, such as:
  • Social Login
  • Social Sharing
  • Leveraging the Social Graph of Your Users
  • Loyalty & Rewards
  • Mobile and Tablet Consideration

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Janrain, Janrain:White Paper, 10 Best Practices to Drive On-Site Engagement, social IT
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